Nonprofit website redesign

Redesign the site — keep the traffic, keep the donors.

A redesign should fix what isn't working without breaking what is. Ours are built around a careful audit, an SEO-safe migration, and a launch your board will actually approve.

We've moved dozens of nonprofits off outdated sites onto platforms their teams can run themselves — without losing search rankings, donor history, or the campaigns that were already performing.

Audit before overhaul

We keep the pages earning traffic and donations, rewrite the stale ones, and cut the dead weight.

SEO-safe migration

301 redirects on every URL, metadata preserved, sitemap resubmitted. Rankings hold — often improve.

Donor flow, rebuilt

Donation and volunteer paths get first attention. Fewer clicks, clearer trust signals, more completions.

01

A content and analytics audit before we design anything

We start with your existing site: which pages get traffic, where donors drop off, what's ranking, what's outdated, and what your team spends time updating (or avoiding).

That audit becomes the redesign brief — grounded in your real numbers instead of assumptions.

02

A brand and messaging refresh, right-sized

Most nonprofits don't need a full rebrand — they need a sharper voice, better photography direction, and a visual system that matches how they talk about the mission today.

We refresh what's tired, keep the equity your logo has already earned, and document the system so future campaigns stay consistent.

03

A migration plan that protects your SEO

Every existing URL is mapped to a new home. 301 redirects are staged before launch, sitemaps are resubmitted the day we ship, and analytics is preserved so year-over-year reporting still works for your board.

No mystery traffic drops. No broken links in donor emails.

04

A launch you can hand to a coordinator

The new site ships with a CMS your team can actually use, a private training video, and a component library for future campaign pages.

Optional Platform Care keeps hosting, updates, and small design changes off your team's plate after launch.

Common questions

What nonprofits usually ask.

When is it time to redesign our nonprofit website?
The clearest signals: donations are dropping off before checkout, staff avoid updating the site because it's painful, mobile traffic is bouncing, or the brand no longer matches how you talk about the mission today. If two or more of those are true, a redesign will pay for itself.
Can we keep our existing content and just refresh the design?
Yes — that's a common path. We audit your existing pages, keep what's earning traffic and conversions, rewrite what's stale, and archive what's not pulling weight. You don't start from a blank page.
Will a redesign hurt our SEO?
Not with a proper migration. We map every existing URL to its new home, set 301 redirects, keep high-performing content, and preserve metadata. Most of our redesigns hold or grow organic traffic in the first 90 days.
How disruptive is a website redesign to our team?
We front-load the discovery so your team spends about 4–6 hours across the whole project — kickoff, a content review, one design review, and a training session. We handle the rest.
Do you migrate donations, forms, and event tools too?
Yes. We migrate or re-integrate your donation platform, email tool, event registrations, and any embedded forms. Nothing gets lost between the old site and the new one.
Ready when you are

Ready for the redesign that finally sticks?

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